![](https://neoma-bs.fr/sites/default/files/uploaded_images/profs-neoma_0.png)# BOZIC Branko { "@context": "https://schema.org", "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Accueil", "item": "https://neoma-bs.fr/" }, { "@type": "ListItem", "position": 2, "name": "BOZIC\u0020Branko", "item": "https://neoma-bs.fr/node/8524.md" } ] } - [Accueil](https://neoma-bs.fr/) - BOZIC Branko ![](/sites/default/files/styles/large/public/uploaded_images/photos_academ/3241-bozic-branko.jpg?itok=DluD8ccB)BOZIC Branko Professeur associé - À propos - Publications académiques [Marketing](https://neoma-bs.fr/departements/marketing) PhD, Sciences Economiques, Sociales et de Gestion, Marketing Je suis chercheur en management et professeur associé de marketing à NEOMA Business School, avec une expertise couvrant la recherche en organisation et en marketing. J’étudie comment la confiance et la méfiance sont créées, maintenues et réparées aux niveaux individuel, collectif et organisationnel, à la fois au sein des organisations et entre elles, contribuant ainsi aux débats en études organisationnelles, marketing et gestion des ressources humaines. J’examine également les dimensions éthiques et morales de la vie organisationnelle, en particulier la façon dont les individus et les organisations répondent aux crises et aux défis de l’agence morale, en dialoguant avec le domaine de l’éthique des affaires. Sur le plan méthodologique, je suis spécialisé dans la recherche qualitative, en particulier les approches interprétatives et la théorie enracinée, avec un accent sur la théorisation des processus. Mes recherches empiriques et conceptuelles ont été publiées dans des revues telles que *Organization Studies*, *Human Resource Management Journal*, *Journal of Business Ethics*, *Journal of Business Research*, *Journal of Professions and Organization*, et *European Management Journal*. ### Domaines de recherche - Organisational theory - Organisation studies - Organisational trust - Organisational distrust - B2B trust - Consumer trust ## Récentes contributions académiques KESTON-SIEBERT SABINA, S., B. BOZIC, "Towards the professionalization of the recruitment of spies" dans *Society for the Advancement of Socio-Economics Annual Conference*, 2025, Montreal, Canada BOZIC, B., G. MARTIN, S. B. STACEY BUSHFIELD, "Hospital doctors' trust relations at work: A multi-case analysis" dans *85th Annual Meeting of the Academy of Management*, 2025, Copenhagen, Danemark ANTONETTI, P., C. CARMEN VALOR, B. BOZIC, "How different crisis responses can mitigate discrete negative moral emotions" dans *EMAC Spring Conference*, 2025, Madrid, Espagne ## Publications ANTONETTI, P., C. CARMEN VALOR, B. BOZIC, "Mitigating moral emotions after crisis: A conceptualization of organizational responses", *Journal of Business Ethics*, Juillet 2025 DOI : [ 10.1007/s10551-025-06042-5 ](https://dx.doi.org/10.1007/s10551-025-06042-5) BOZIC, B., S. SABINA, "The profession that came in from the cold: Trust and distrust in espionage", *Journal of Professions and Organization*, Octobre 2024, vol. 11, no. 3, pp. 195-215 DOI : [ 10.1093/jpo/joae009 ](https://dx.doi.org/10.1093/jpo/joae009) BOZIC, B., S.SIEBERT, G.MARTIN, "A grounded theory study of factors and conditions associated with customer trust recovery in a retailer", *Journal of Business Research*, Mars 2020, vol. 109, pp. 440-448 DOI : [ 10.1016/j.jbusres.2019.12.032 ](https://dx.doi.org/10.1016/j.jbusres.2019.12.032) BOZIC, B., S.SIEBERT, G.MARTIN, "A strategic action fields perspective on organizational trust repair", *European Management Journal*, Février 2019, vol. 37, no. 1, pp. 58-66 DOI : [ 10.1016/j.emj.2018.04.005 ](https://dx.doi.org/10.1016/j.emj.2018.04.005) BOZIC, B., V. G.KUPPELWIESER, "Customer trust recovery: an alternative explanation", *Journal of Retailing and Consumer Services*, Avril 2019, vol. 49, pp. 208-218 SIEBERT, S., G.MARTIN, B.BOZIC, "Organizational recidivism' and trust repair: a story of failed detectives", *Journal of Organizational Effectiveness: People and Performance*, Octobre 2018, vol. 5, no. 4, pp. 328-345 DOI : [ 10.1108/JOEPP-07-2018-0054 ](https://dx.doi.org/10.1108/JOEPP-07-2018-0054) BOZIC, B., "Consumer trust repair: A critical literature review", *European Management Journal*, Août 2017, vol. 35, no. 4, pp. 538-547 SIEBERT, S., G.MARTIN, B.BOZIC, "Research into employee trust: epistemological foundations and paradigmatic boundaries", *Human Resource Management Journal*, 2016, vol. 26, no. 3, pp. 269-284 DOI : [ 10.1111/1748-8583.12103 ](https://dx.doi.org/10.1111/1748-8583.12103) SIEBERT, S., G.MARTIN, B.BOZIC, I.DOCHERTY, "Looking 'Beyond the factory gates': Towards more pluralist and radical approaches to intraorganizational trust research", *Organization Studies*, 2015, vol. 36, no. 8, pp. 1033-1062 ## Conferences BOZIC, B., G. MARTIN, S. B. STACEY BUSHFIELD, "Hospital doctors' trust relations at work: A multi-case analysis" dans *85th Annual Meeting of the Academy of Management*, 2025, Copenhagen, Danemark ANTONETTI, P., C. CARMEN VALOR, B. BOZIC, "How different crisis responses can mitigate discrete negative moral emotions" dans *EMAC Spring Conference*, 2025, Madrid, Espagne BOZIC, B., C. P. L. CHRIS P. LONG, "Wait a minute, you are a monster: Explaining the rapid development of pervasive distrust in organizations after value-violating transgressions" dans *40th EGOS Colloquium*, 2024, Milan, Italie BOZIC, B., C. P. L. CHRIS P. LONG, "Rapid retotalization to organizational distrust after value-based trangressions" dans *The 84th Annual Meeting of the Academy of Management*, 2024, Chicago, Illinois, États-Unis BOZIC, B., S. B. STACEY BUSHFIELD, G. MARTIN, "Examining the Trust to Distrust Transition: A Tri-Phase Multi-Case Study Analysis of Doctors' Work Experiences and Trust Dynamics" dans *Sustainable HRM and Working-Life Practices Conference*, 2024, Gothenburg, Suède BOZIC, B., S. T. J. SVEIN TVEDT JOHANSEN, "Exploring the relationship between self-categorization and trust and distrust in organizational crises" dans *40th EGOS Colloquium*, 2024, Milan, Italie BOZIC, B., S. SABINA, "Asymmetric trust and distrust" dans *FINT 2023 12TH Workshop - Trust Within and Between Organizations*, 2023, Helsinki, Finlande BOZIC, B., "Wait a minute, you are a monster: the role of brutal abstraction and re-establishing organic totality in in the emergence of organizational distrust" dans *FINT (The First International Network on Trust) Conference*, 2022, Charleston, South Carolina, États-Unis BOZIC, B., S. SIEBERT, "Trust and distrust in secret service organizations" dans *EGOS*, 2022, Vienna, Autriche BOZIC, B., "Consumers' trust recovery in a food retailer" dans *Academy of Marketing Science*, 2018 KUPPELWIESER, V. G., B.BOZIC, "Money recovers trust - does it?" dans *International Research Symposium in Service Management*, 2018, Ljubljana, Slovénie KUPPELWIESER, V. G., B. BOZIC, "Money recovers trust – does it?" dans *9th International Research Symposium in Service Management (IRSSM-9)*, 2018, Ljubljana, Slovénie BOZIC, B., S.SIEBERT, G.MARTIN, "A process approach to organizational trust breakdown and trust repair", *The Sixth International Symposium on Process Organization Studies*, 2014, Rhodes, Greece MARTIN, G., S.SIEBERT, B.BOZIC, "Re-conceptualising organizational trust repair: The case of repeated transgressions" dans *73rd Annual*, *Academy of Management*, vol. 1, pp. 10446, 2013, Florida, États-Unis MARTIN, G., S.SIEBERT, B.BOZIC, I.DOCHERTY, "Revising industrial sociology to shed new light on organizational trust repair" dans *73rd Annual*, *Academy of Management*, vol. 1, 2013 BOZIC, B., S.SABINA, G.MARTIN, "Guilty or not guilty? A neo-institutional perspective on trust repair" dans *Workshop on Trust Within and Between Organizations*, *FINT*, 2013 SIEBERT, S., G.MARTIN, B.BOZIC, I.DOCHERTY, "What do Burrell and Morgan's sociological paradigms and Fox's frames of reference tell us about organizational trust and trust repair literature?" dans *29th Colloquim*, *EGOS*, 2013, Montreal, Canada ## Contributions dans une conférence KESTON-SIEBERT SABINA, S., B. BOZIC, "Towards the professionalization of the recruitment of spies" dans *Society for the Advancement of Socio-Economics Annual Conference*, 2025, Montreal, Canada KUPPELWIESER, V. G., B.BOZIC, "Service recovery and customer trust repair: an integrative approach" dans *15th International Research Conference in Service Management*, 2018, La Londe les Maures, France KUPPELWIESER, V. G., B.BOZIC, "Service Recovery vs. Trust Recovery" dans *The La Londe Conference*, 2018, La Londe les Maures, France