  ![](https://neoma-bs.fr/sites/default/files/uploaded_images/profs-neoma_0.png)# LU Lijue

 

 

 
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	 - [Accueil](https://neoma-bs.fr/)
- LU Lijue
 
  

 

    ![](/sites/default/files/styles/large/public/uploaded_images/photos_academ/33812-lu-lijue.jpg?itok=_CveXuXY)LU Lijue

 Professeur assistant

  

 <lijue.lu@neoma-bs.fr> 

 

 

 

 - À propos
 - Publications académiques
 
  

 

    [Système d'Information, Supply Chain Management &amp; aide à la Décision](https://neoma-bs.fr/departements/systeme-dinformation-supply-chain-management-aide-la-decision) 

    PhD / Doctorat international, Sciences Economiques, Sociales et de Gestion, Marketing 

 

Lijue est Professeur Assistant au sein du département des Systèmes d’Information, Supply Chain Management et Aide à la Décision à NEOMA Business School. Elle a obtenu son PhD en commerce à l'université de Barcelone, où elle faisait partie du groupe de recherche "Théorie des jeux et marchés d'assignation". Lijue a une formation multidisciplinaire et ses recherches portent sur la science de la décision dans le domaine des affaires et de la gestion, avec des intérêts pour la gestion des opérations, la gestion de la chaîne d'approvisionnement et la coordination. Les travaux de Lijue ont été présentés lors de conférences internationales et publiés dans des revues scientifiques telles que European Journal of Operational Research et Journal of the Operational Research Society. Lijue fait également office de réviseur ad hoc pour des revues telles que Annals of Operations Research, Socio-Economic Planning Sciences, Operations Research Letters, entre autres.

 

 ###  Domaines de recherche 



- Differential Game
- Industrial Organization
- Optimization
- Supply Chain Management
- Operations Management
- Marketing
 
  

 

##   Récentes contributions académiques  

 LU, L., H. JALALI, M. MENEZES, "An efficient algorithm for large-scale dynamic assortment planning problems", *European Journal of Operational Research*, Septembre 2025  DOI : [ 10.1016/j.ejor.2025.09.017 ](https://dx.doi.org/10.1016/j.ejor.2025.09.017)

  

 

 LU, L., M. MENEZES, "Supply chain vertical competition and product proliferation under different power structures", *International Journal of Production Economics*, Janvier 2024, vol. 267, pp. 109097  DOI : [ 10.1016/j.ijpe.2023.109097 ](https://dx.doi.org/10.1016/j.ijpe.2023.109097)

  

 

 JALALI, H., L. LU, M. MENEZES, "Introducing an efficient heuristic for the dynamic assortment planning problem" *Distinguished Speakers Series Area of Excellence The Complexity Advantage*. 2023, Paris, France 

 

 

 

##   Publications  

 LU, L., H. JALALI, M. MENEZES, "An efficient algorithm for large-scale dynamic assortment planning problems", *European Journal of Operational Research*, Septembre 2025  DOI : [ 10.1016/j.ejor.2025.09.017 ](https://dx.doi.org/10.1016/j.ejor.2025.09.017)

  

 

 LU, L., M. MENEZES, "Supply chain vertical competition and product proliferation under different power structures", *International Journal of Production Economics*, Janvier 2024, vol. 267, pp. 109097  DOI : [ 10.1016/j.ijpe.2023.109097 ](https://dx.doi.org/10.1016/j.ijpe.2023.109097)

  

 

 LU, L., J. NAVAS, "Advertising and quality improving strategies in a supply chain when facing potential crises", *European Journal of Operational Research*, Février 2021, vol. 288, no. 3, pp. 839-851  DOI : [ 10.1016/j.ejor.2020.06.026 ](https://dx.doi.org/10.1016/j.ejor.2020.06.026)

  

 

 LU, L., J. NAVAS, "Lanchester duopoly model revisited: Advertising competition under time inconsistent preferences", *Journal of the Operational Research Society*, Septembre 2020, pp. 1-17  DOI : [ 10.1080/01605682.2020.1824551 ](https://dx.doi.org/10.1080/01605682.2020.1824551)

  

 

 LU, L., J. MARÍN-SOLANO, J. NAVAS, "An analysis of efficiency of time-consistent coordination mechanisms in a model of supply chain management", *European Journal of Operational Research*, Novembre 2019, vol. 279, no. 1, pp. 211-224  DOI : [ 10.1016/j.ejor.2019.05.031 ](https://dx.doi.org/10.1016/j.ejor.2019.05.031)

  

 

 

 

 

##   Contributions dans une conférence  

 LU, L., "Building resilience: a dynamic approach" dans *13th ISDG Workshop*, 2023, Naples, Italie 

 LU, L., "Building resilience: a dynamic approach" dans *POMS2023 International Conference*, 2023, Paris, France 

 LU, L., M. MENEZES, "Product variety under cost uncertainty and information asymmetry" dans *POMS2023 International Conference*, 2023, Paris, France 

 LU, L., H. JALALI, M. MENEZES, "Introducing an efficient heuristic for the dynamic assortment planning problem" dans *POMS2023 International Conference Operations Management and United Nation’s Sustainable Development Goals*, 2023, Paris, France 

 JALALI, H., L. LU, M. MENEZES, "A heuristic for large-scale dynamic assortment planning problem" dans *6th Meeting of the EWG Retail Operations*, 2023, Stockholm, Suède 

 LU, L., "Dynamic Pricing and Advertising with Reference Price Effect When Envisioning Product-recall Crisis" dans *Workshop on Dynamic Games and Applications*, 2022, Paris, France 

 LU, L., "Supply Chain Vertical Competition and Product Proliferation under Different Power Structures" dans *Dynamics of Socio Economic Systems conference*, 2022, Rouen, France 

 LU, L., "Dynamic Pricing and Advertising with Reference Price Effect When Envisioning Product-recall Crisis" dans *19th International Symposium on Dynamic Games and Applications*, 2022, Porto, Portugal 

 LU, L., "Product Proliferation in Supply Chain Management under Different Power Structures" dans *RESILIENT NETWORKS: POMS International Conference*, 2022, Budapest, Hongrie 

 JALALI, H., L. LU, M. MENEZES, "Product Proliferation, End of Season Inventory, and the Firm's Operating Performance" dans *DYSES - NEOMA Business School*, 2022, Rouen, France 

 LU, L., "Product Proliferation and Supply Chain Games" dans *31st European Conference on Operational Research*, 2021, Athens, Grèce 

 LU, L., "Advertising and Quality Improving Strategies in a Marketing Channel When Facing Potential Crisis" dans *2019 2nd Catalan Economic Society Conference*, 2019, Barcelona, Espagne 

 LU, L., "Advertising and Quality Improving Strategies in a Marketing Channel When Facing Potential Crisis" dans *2018 18th International Symposium on Dynamic Games and Applications*, 2018, France 

 LU, L., "Aggregation of Time Preferences in a Cooperative Advertising Differential Game" dans *La Red Española de Elección Social*, 2017, Barcelona, Espagne 

 LU, L., "Time-Consistent Equilibria in Cooperative Advertising in Supply Chain Management" dans *International Society of Dynamic Games – China Chapter: Conference on Dynamic Games and Game Theoretic Analysis*, 2017, Ningbo, Chine 

 LU, L., "Time-Consistent Equilibria in Cooperative Advertising in Supply Chain Management" dans *11th International Society of Dynamic Games Workshop*, 2017, Warsaw, Pologne 

 LU, L., "Optimal Dynamic Advertising Under Time Inconsistent Preferences" dans *17th International Symposium on Dynamic Games and Applications (presented by coauthor)*, 2016, Urbino, Italie 

 

 

 

##   Séminaires de recherche  

 JALALI, H., L. LU, M. MENEZES, "Introducing an efficient heuristic for the dynamic assortment planning problem" *Distinguished Speakers Series Area of Excellence The Complexity Advantage*. 2023, Paris, France 

 LU, L., "Product Proliferation and Supply Chain Games" *Distinguished Speakers Series online NEOMA Business School*. 2021, Online, France 

 LU, L., "Advertising and Quality Improving Strategies in a Supply Chain When Facing Potential Crises" *Dynamic Games and Applications Seminar online GERAD (Group for Research in Decision Analysis)*. 2020, Online, Canada